Shure Wins Top Honors from Frost & Sullivan

Based on its recent analysis of the professional and commercial microphone market, Frost & Sullivan recognizes Shure Incorporated with the 2016 North America Company of the Year Award. Shure has blazed trails in the microphone market with its visionary strategy and execution excellence, earning a North American market share of more than 40 percent. It has established strong brand equity by determinedly pursuing innovation for more than 90 years, addressing previously unmet customer needs, and developing a diversified portfolio that targets key trends.

A few of Shure’s many groundbreaking audio industry triumphs since 1925 include:

  • The Unidyne® Model 55 microphone, which became the most recognized microphone in the world
  • A contract to supply the U.S. armed forces with microphones during World War II; the T-17B became the most widely-used audio device by the U.S. Army and Navy
  • The 55S, a variant of the original Unidyne model that became known as the Elvis mic, due to Elvis Presley’s preference for it
  • The M3D, the world’s first stereo phonograph cartridge
  • The Vagabond System, one of the first wireless microphone systems for performers
  • The SM57, the main lectern microphone for all U.S. presidents since Lyndon B. Johnson
  • The iconic Shure SM58®, the microphone of choice for music performance worldwide
  • The Axient® Wireless System, the world’s first with intelligent hardware and software to detect and avoid interference

 

 

About Frost & Sullivan

Frost & Sullivan, the Growth Partnership Company, works in collaboration with clients to leverage visionary innovation that addresses the global challenges and related growth opportunities that will make or break today's market participants. For more than 50 years, we have been developing growth strategies for the global 1000, emerging businesses, the public sector and the investment community.

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